Automobile Sales Training

I had an email from a dealer yesterday who asked, "Who is responsible for training the salespeople at the dealership?" The simple answer is...You are, Mr. Dealer. Your management team does the training, or they should. But ultimately you are responsible for insuring it is done, done effectively and is beneficial. Here is where I directed him.

Dealers and GM's
http://www.masteringselling.com/automobile-dealer.html